Who Wants to Be a Millionaire?
I do not know if all Cameroonians know the famous show on TF1, but the eddy current advertising season from 2009 to 2010 suggests that too many Cameroonians want to earn millions. Tons of gaming operators are on the move, even to stay on the floor.
Hardly the utter bankruptcy of YouWin Lottery Is Announced last few months MobyGames presents its Farotteur, Convenience Store and other Pichichi with hundreds of cars in the key. Feels like Nigeria with its 120 million people where Glo offers discounted with 500 cars to win .... Meanwhile, there has been born first Games, which has made his bed on the World Cup 2010 by encouraging fans to bet. I'm willing to bet a great they are still there because the South African RDV beat all forecasts, pace Paul Octopus.
Here, we barely had time to mess with cards that fortunes MobyGames Lotto binding on us and we promise immediate wealth: up to 20 million FCFA. This proliferation of gambling operators is she breaking the halo sign that Indian gaming in this country?
Just after the arrival of PMUC (a true survivor in turmoil?), We saw a plethora of hucksters promising to Cameroonians, debonair millionaires. The Y had Loto (version 1) which came with a memorable teaser campaign "Do not forget to tell Paul," well before that, came the Paris sports riding the wave of our obscure D1 football championship: Sport Maloko (which was printed well in our brains at once purchasing space in the big televised Mass on Sunday at CRTV - our Tam-Tam Weekend national) and Football Pools who died a natural death.
After C (r) ash TV, MobyGames, First Games and the newly SAJE are on borrowed time. Yes, our so-called philanthropists are taken at their own game of deception, they frown and lie more in pheasants we dangled the lure of easy money. The game is above all a state of mind. We do not play to win. We play for fun! The gain is the bonus story that we welcome with much pleasure that do not play to win. Our philanthropists are after our tickets 500F. In 2010, 500F is a nugget of gold!
I was chatting with a young student in International Marketing (excuse the bit!) who lambasted the campaigns in Cameroon. She found too explicit. She believes that our campaigns are missing a little step back with our targets need to understand our messages so relaxed. Our campaigns victimize consumers. She was surprised at our language very familiar and indignation of our little catchy slogans. She is a student at Infohouse in Fez, Morocco, her name is Edna Estelle.
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