It began with a teaser River became the hallmark of the house Camtel. 4 weeks and then the revelation came as a great good news 10 days ago: Call Unlimited Internet and 29 900 FCFA per month.
Far from praising the creation, we must still praise the bid itself. And recognize that despite its flaws and waste in communication about its offerings, Camtel remains a major player in the telecom sector, more in the democratization of tenders. He is the considerable decrease in the prices of national calls and outwardly with Easy and Easy Call Cityphone through the platform, he also has easy access to the Internet through CDMA Cityphone still supported by and here we ascend a notch with the offer + Unlimited Internet Call Waiting. A provides clear and precise. Offer no frills does not need an asterisk to indicate to the consumer, the conditions of use. An offer to which all subscribers Camtel assimilate or not.
You want to say, that's the promo. Because it meets the goals expected of a promo (1) increase sales (2) recruit new consumers through product testing (3) reward existing consumers by loyalty to the brand / product.
Exit the false promises of gains dubious exit gains that do not lead off, exit the path-to-reward long, tiresome and frustrating, with forms to fill in for live hope for a favorable draw. A true promotional refocuses on the product / service. A true promotion highlights the product and acts as an aggregator of interest vis-à-vis the product / service, is to buy what he is. A true promotion strengthens the credibility of the brand and nothing else. A true promotional offers to consumers that it is entitled to expect the product or service and not as land, cars, gadgets or even computers or cameras in fashion.
Camtel Bravo. Far from being original, the tender has the merit to attract the attention and interest of the public. The yellows and oranges had better held despite the millions of subscribers they display. Camtel, could strike even harder with a triple-pay! Innovate!
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