few days ago, one could read on synth bands of all terrestrial channels Malt'Up of Cameroon that is now available in all drinking places in the country except the far north.
No, but after a teasing 3 weeks followed by a revelation almost two months old with football stars and music declined in road signs, point of sale displays and TV is that now we can taste the drink as expected?
Will not surprising that the advertiser pulls on his agency has already done its job. On closer inspection, it appears that the product was not yet on the production lines of SABC but must at all costs take the news of South African world to launch a clash with the Lions tamed Cameroon. Fortunately therefore, there was a plan B: Small Country. Both the print is interesting creative standpoint, it's hard to forget the TV movie that misfires will not enter the annals of collective memory as a success: bad acting, average image quality ( I do not speak of visual effect or anything), very rough game player (oh, Eto'o and company have good excel on synthetic turf, but they are not performers. And Little Country that is a performer accustomed to the podium showed that there will never be the player that he does not want to be), false rhythm sound, its pathetic, basically all there is to make the publication of this TV commercial a while painful.
Assuming that the product was ready (which seems plausible) before launching the campaign, SABC would it fit to let a little time (time heals wounds) so that Cameroonians forget the unfortunate Lions debacle tamable the product being associated with the image of our mowed nuLions (3 matches like the 3 flavors Malt'Up - Fishing, Dark and Apple - and 3 losses as the presenter of a commercial failure)?
Malt'Up Hopefully will not need a booster for Doppel 'sales. The competitor with black clothes must be smiling right now as he is accustomed to managing large distribution problems.
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